N36 alum venture, Voiceflow’s, eloquent solution for talking to technology

Jul 01, 2019

Quietly, voice interface has woven itself into the fabric of how we interact with our technology. It’s everywhere: in-home systems like Amazon’s Alexa and Google Homes. It’s there when you order a pizza or navigate your bank’s services menu.

“It's ubiquitous…we think it's just going to become more so,” says Braden Ream (Next 36, 2018), co-founder of Voiceflow, a platform which lets users create and design voice apps without needing to know how to code.

The startup, which was initially called Storyflow, realized they needed to pivot while designing interactive choose-your-own-adventure-style stories for children to use on Alexa home systems.

“As we were building these stories we realized it was really tough to build the actual app itself,” says Ream. The process was tedious and required flowcharting out conversational flows, scripting, then coding. “You have to do this twice for both Alexa and Google… for us, it was just a big pain and took too long, so eventually, we built an internal tool that made it really easy to do.”

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