Originally founded during the 2011 cohort, Winston was launched as a mobile booking app for premium transportation (i.e. taxi/limo services). In early 2013, Fleetbit was launched as a division of Winston Inc. and positioned itself as a technology partner for taxi companies, providing customized, integrated booking and payment app solutions. Simply put, FLEETBIT HELPS FLEETS LAUNCH GREAT APPS. Fleetbit offers fleets the fastest, simplest, and most affordable way to launch great mobile booking and payment apps. As they put it: "Your app will attract fares -- both individual and corporate -- by making it incredibly easy to book, monitor, and pay for rides". Fleetbit/Winston Inc. is currently managed by three of the original co-founders (Krista, Aidan, and Yilun).